The Advantages of Custom Website Design Over Page Builders
In today’s digital age, having a website has become a necessity for businesses and individuals alike. However, the question of how to create a website often arises, with page builders being a popular option. While these can be easy to use and offer a range of features, they also come with some downsides. In this article, we’ll explore the advantages of custom website design and why it’s the recommended approach for creating a sustainable and effective website.
What’s Wrong with Page Builders?
“Sorry, but this is not possible.” If you’ve ever heard this from your designer, they probably used a page builder and / or some kind of template.
Page builders have gained popularity due to their ease of use and drag-and-drop functionality. They provide a variety of pre-built templates and design elements that allow users to quickly create a website without needing to code or have technical expertise. However, page builders also have some limitations that can negatively impact the effectiveness of a website. Here are some of the common issues associated with page builders:
- Limited Design Options. While page builders offer a range of templates and design elements, they can be limited in terms of design options. Users are often restricted to the pre-built design options available and may not be able to create a truly unique website.
- Security Risks. Page builders may have security vulnerabilities that can put a website at risk. These vulnerabilities can be exploited by hackers to gain access to the website or its data.
- Technical Limitations. Page builders may have technical limitations that prevent certain types of customisation or functionality. This can be frustrating for users who want to create a website that has specific features or functions.
- Unoriginality. Since page builders are widely used, websites created with page builders may look similar to one another. This can make it harder for a website to stand out and create a unique brand identity.
This doesn’t mean that you definitely shouldn’t use page builders, but it’s important to weigh out the pros and cons. For example, they are okay to use if you want to create your own website to test out your business idea.
However, if this is the case, you should know these two things:
- It’s not as easy as it seems. It’ll take you plenty of time. Not to mention the stress.
- If your business idea works out, you’ll need a better website.
The Advantages of Custom Website Design
Custom website design involves creating a website from scratch based on the unique needs and requirements of the user. This approach offers several advantages over using page builders:
- Complete Control Over Design and Functionality. With custom website design, the user has complete control over the design and functionality of the website. This allows for more creative freedom and the ability to tailor the website to specific needs.
- Unique Brand Identity. A custom website design can help create a unique brand identity that stands out from the competition. This can be especially important for businesses or organisations that want to establish a strong online presence.
- Scalability. A custom website design can be built to accommodate future growth and changes, making it more scalable over time. Page builders may not always offer the same level of flexibility.
- Higher Quality. A well-designed custom website can often be of higher quality than one created using page builders. This can lead to a better user experience and improved search engine rankings.
- Security. Custom website designs are built from the ground up with security in mind, making them less vulnerable to potential security risks than page builders.
In addition to these advantages, custom website design can also be more sustainable and have a lower carbon footprint. When creating a custom website, the designer can consider factors such as energy efficiency and server optimization, which can help reduce the website’s impact on the environment.
So, custom website design or templates and page builders?
While page builders may seem like an easy option for creating a website, they often come with limitations that can negatively impact the website’s effectiveness. Custom website design offers several advantages, including complete control over design and functionality, a unique brand identity, scalability, higher quality, and improved security. Additionally, custom website design can be a more sustainable option, helping to reduce the website’s carbon footprint. At Coconut Design, we recommend custom website design to ensure that our clients have a website that is tailored to their specific needs and goals!
Ready to get your own unique, fast and sustainable website at an affordable price? Here is our offer for you!